# ChannelLead

> MDF as a Service for Microsoft and Google channel partners, MSPs and resellers — turn Market Development Funds into pipeline.

ChannelLead helps technology partners plan, execute and prove ROI on their Microsoft and Google MDF (Market Development Funds) and co-op marketing budgets. The free MDF Score assessment benchmarks partner performance and surfaces unclaimed funds.

## Pages

- [Home](/): Overview of MDF as a Service and the four moves — Discover, Plan, Execute, Prove.
- [MDF as a Service](/services): Single unified program to turn vendor MDF into qualified pipeline.
- [MDF Score Assessment](/mdf-score): Free 3-minute assessment for Microsoft and Google partners.
- [MDF Hub](/vendor-mdf): Vendor MDF overview, ROI calculator, Google MDF and Microsoft MDF resources.
- [MDF ROI Calculator](/mdf-roi-calculator): Estimate the pipeline impact of your MDF spend.
- [Insights](/insights): Case studies, blog, MSP guide and FAQ.
- [Blog](/blog): Articles on MDF, co-op marketing and channel lead generation.
- [Case Studies](/case-studies): Real partner results from MDF programs.
- [MSP Guide](/msp-guide): Vendor partnership guide for managed service providers.
- [About](/about): About ChannelLead.
- [Contact](/contact): Book a consultation.

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